✍️ By Digital Chetna Verma – Digital Coach
👋 Introduction
Are you a coach, trainer, or digital expert with a landing page… but no conversions?
You’re not alone.
Most coaches build pretty pages that look good but don’t work to attract or convert real leads.
In 2025, a funnel landing page isn’t just a digital flyer — it’s your silent salesperson 🧠
And when done right, it can book calls, build email lists, and sell offers 24/7 — even while you sleep 😴
In this blog, I’ll show you exactly what to include on a high-converting landing page (with real examples) — so you don’t miss out on any more dream clients!
🧩 6 Must-Have Elements of a Funnel Landing Page That Converts
Here’s the simple truth:
Your funnel doesn’t need to be fancy — it needs to be focused.
Let’s break it down into 6 parts that every coach or trainer should include on their landing page 👇
1. ✅ A Clear, Benefit-Focused Headline
The headline is the first thing your visitor sees.
You have 3 seconds to grab their attention.
📌 Wrong: “Welcome to My Page”
🔥 Right: “Get 3 Coaching Clients in 7 Days – Even If You’re Just Starting”
👉 Make it about the result your reader wants — not about you.
2. 👩💼 A Short Personal Introduction
In 2–3 short lines, say who you help and what you do.
Example:
“Hey, I’m Chetna — a digital coach helping trainers and experts grow their business with high-converting funnels and automation tools like BG Funnel.”
3. 🎁 A Valuable Freebie (Lead Magnet)
Your funnel should offer something irresistible — for FREE — in exchange for their email or action.
Some ideas:
- ✅ Free PDF or checklist
- ✅ Mini training or video
- ✅ Free 15-minute consultation
- ✅ Free workbook or challenge
Example CTA:
“Download My FREE Guide:
‘Top 5 Mistakes Coaches Make on Landing Pages (and How to Fix Them)’”
This gets people into your system ✨
4. 🔘 A Strong Call-To-Action (With ONE Clear Option)
Don’t confuse your audience.
Your button should say exactly what will happen next.
Examples:
🟢 “Download the Guide”
🔵 “Book Your Free Call”
🟠 “Start the Mini Course”
🎯 Bonus Tip: Use a bold button color that stands out on your page.
5. 💬 Real Social Proof (Results or Testimonials)
Your leads want to know:
“Has this worked for others like me?”
Add 1–3 honest client reviews, screenshots, or short video testimonials.
Example:
“I got 3 new clients after using the funnel Chetna created for me!” – Ravi, Life Coach
📸 Add client photos or first names to make it real.
6. 📲 A Contact or Booking Section (Optional but Powerful)
Let visitors take the next step easily.
You can add:
- A Calendly booking form
- A WhatsApp chat button
- A short contact form
💡 Pro Tip: BG Funnel lets you integrate all of this in one page — without code.
🧠 Real Example Funnel Page (That Converts!)
Here’s a real funnel layout I built for a coach 👇 Headline: “Overcome Self-Doubt & Start Coaching with Confidence”
👩💼 Intro: “I’m Sneha, a mindset coach helping women launch their coaching business fearlessly.”
🎁 Lead Magnet: Free PDF: “10 Affirmations for Bold Coaches”
🔘 CTA: “Send Me the Free PDF”
💬 Testimonial: “I started coaching my first 3 clients after reading this!”
📲 WhatsApp button + Discovery Call link
📈 This page got a 38% conversion rate — that’s high in today’s world!
💡 Why This Works (Even If You’re New)
You don’t need 10 pages or 10,000 followers.
A simple, focused funnel can:
- Grow your email list
- Attract your dream clients
- Sell your services on auto
- Position you as a pro (even if you’re a student like I was!)
And it doesn’t have to be hard — I use BG Funnel to help coaches build this in just a few hours 🧠💻
📣 Final Words: Funnels Convert, Websites Inform
Websites are great… but they’re passive.
Funnels are active. They’re built to guide a visitor to ONE action — not just browse around.
If you want to grow in 2025, start with a landing page that:
✅ Says who you help
✅ Offers a freebie
✅ Collects leads
✅ Builds trust
✅ Books calls
✅ Works on its own!
🚀 Want Help Creating Your Funnel Page?
I’ve helped 10+ coaches & trainers switch from “just having a website” to having a full funnel system using BG Funnel — and I’d love to help you too!
💬 Let’s Get Started!
📩 DM “LANDING PAGE” on Instagram:
👉 @techdigital_chetna
💬 Or comment below:
What’s the one thing your landing page must have?
Let’s build a page that brings in real results — not just clicks 🔥
— Digital Chetna Verma